People keep telling me Google Adwords is too expensive and they can’t afford it. They think they have to spend thousands of dollars every month and they can lose a lot of money quickly. Before I tell you the truth, I want you to look at 2 screenshots I took from one of the Google Adwords campaign I tested recently. (Click on the pictures to enlarge)
As you can see, I generated 476 leads in the month of July, spending £449.53 (USD 740), which equals to $1.55 per lead. This is incredible in the competitive home business market. Not even industry gurus can do that.
At the same period of time, I generated USD 776 from these leads, not taking into account of any upsells or people who join my business. So basically I got 476 leads for free. This is only from one of my Google Adwords campaigns.
I am sorry I have to black out some of the details as this can only be shared with my team and business partners.
So what is the Secret?
Really there is no secret. I wasted a lot of money in the past on advertising because I didn’t take time to learn it properly. The important thing is to recognise that it is not hard, but it does require you to take time to learn it properly. Take one step at a time, start with a low budget and be willing to learn. It is also important to find someone who know what they are doing and learn from them.
Lead generation is the number one skill network marketers and internet marketers need to learn. If you can master it, you will be someone people look up to and want to work with. If you can achieve that, signing up customers and new business partners will just become automatic, with no sweat.
If you want to learn about Pay Per Click marketing, here are two very useful resources:
Definite Guide To Google Adwords
Or join my team and learn to be a master marketer. Find out more information by filling in the form below.
To Your Success,
Ket-Sang Tai
