Article Marketing 101

by Ket-Sang Tai

Most new online marketers jump on the video marketing bandwagon because the potential of generating massive amount of traffic and profit. An often forgotten marketing goldmine is article marketing. Just like videos, your articles can be your online assets which work for you for months to years to come. So how do I do article marketing?

1. Decide what to write.
There are several ways to generate article ideas. You can do keyword search on your area of interest and find keywords which are less competitive and write an article about it. You canĀ  also go to forums to find out what other people are asking. If you are committed to continuous education by either listening to audio or reading on the daily basis, you can simply write about what you learn everyday.

2. Content of articles.
80-90% of the articles should be about providing good value to your readers. Do not have sale pitch all over the place. What you want to do is include a short Call To Action sentence at the end of your articles to direct readers to your website or blog.

3. Where to post my articles?
There are many article directories you can post to. Choose 1 or 2 of these directories. You also want to post it to your blog and make a squidoo page out of it. Since you have written the article, why not make the most out of it and distribute it to more sites?

4. How many articles do I need to write?

You have to do at least 10 articles per week. If you are not doing that, you better off doing something else. It may take a long time to write your first few articles, but as you gain more experience, it should take you maximum 20-30 minutes per article. Why not set yourself a target of 2 articles per day 5 days a week? Having a full time job shouldn’t be a hurdle as you can easily write an article during your lunch break. You just need to spend another 30 minutes in the evening.

I hope you find this article useful. Articles market is a very effective way to market your business or products if you do it right and be consistent. For more information on free marketing methods, you can subscribe to my website traffic training boot camp using the form or link on the right sidebar.

To Your Success,

Ket-Sang Tai

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